Introduction
Let’s face it—Instagram isn’t just for selfies and food pics anymore. It’s a full-on beauty bible. If you’ve ever scrolled through your feed and wondered how those lash looks made it from screen to salon, you’re not alone. From filter-inspired finishes to anime-worthy wisps, Instagram lash trends are officially taking over lash beds everywhere.
Whether you’re a lash artist, salon owner, or just lash-obsessed, you need to stay on top of what’s hot. Let’s explore the 8 lash trends that started on the ‘gram but now hold permanent spots on salon menus—and how you can leverage them to grow your client base, boost visibility, and ride the wave of 2025 beauty trends.
1. Wispy Lashes: The Filter-Inspired Look
What Makes Wispy Lashes Unique?
Wispy lashes mimic the dreamy, feathery effects of popular Instagram filters. They’re not about uniformity but about creating a playful texture with alternating lengths and curls.
Why Clients Are Asking for Them
Clients love the faux-natural glam. It feels like a filter, but it’s real. It’s no wonder this style dominates hashtags like #lashfashion and #lashstyles.
2. Colored Lash Extensions: A Bold Pop from Your Feed
Trending Colors in 2025
Neon pinks, lilacs, and deep sapphire blues are all over Reels right now. Expect more salons offering these shades as part of their lash extensions services.
How to Incorporate Colors Subtly
Try colored lash accents in the outer corners or as hidden streaks. It’s wearable artistry that still pops in selfies—exactly why it’s a client favorite.
3. Wet Look Lashes: Fresh Out of the Shower Glam
Why the “Wet Look” Is Trending
This look mimics freshly washed lashes—dark, sleek, and slightly clumped in a chic way. It feels organic and effortlessly glamorous.
Styling Tips for Professionals
Use narrow fans and a glossier adhesive. Highlight this style under your lash business tips content to catch more Instagram-savvy clients.
4. Anime Lashes: A Nod to Pop Culture
The TikTok-Instagram Crossover Effect
Think of exaggerated lower lashes and longer middle spikes—straight out of an anime series. This trend gained traction on TikTok and quickly moved to Instagram before making its way into mainstream salons.
Best Clients for This Lash Style
It’s ideal for bold, expressive personalities or content creators. You’ll find anime lashes featured on pages that promote lash comparison and edgy beauty styles.
5. Bottom Lash Extensions: Going Full Circle
Not Just for Top Lashes Anymore
Bottom lash extensions are the underdog trend that went viral. They open the eyes and create balance, and now they’re standard in most beauty salons.
Application Tips & Maintenance
Use finer lashes and adhesives designed for delicate under-eye areas. Share post-care routines in your lash care section.
6. Feathered Mega Volume: Drama That Looks Natural
The Balance Between Volume and Softness
This trend combines the intensity of mega volume with a fluffier, feathered finish. It’s perfect for clients who want drama without the density.
Tools of the Trade
Use ultra-thin diameter lashes and hand-made fans. Show off your work using hashtags like #lashhealth to attract clients who care about lash safety.
7. Hybrid Lash Sets: A Trend That Stuck Around
Why Hybrid is the Happy Medium
Hybrid lashes blend classic and volume techniques. Thanks to influencers flaunting these sets on Instagram, they’ve become a lasting staple.
Adapting to Different Eye Shapes
Hybrid sets can be customized to suit any client. Make this option a front-runner on your service menu and highlight it in your lash types blog posts.
8. Lash Lifts with Tinting: Low-Maintenance Glam
Ideal for Natural-Looking Clients
This trend is booming, especially with minimalist aesthetics on the rise. Lash lifts give a curl, and tint adds depth—no extensions required.
Lift vs Extensions: Know the Difference
Educate clients in your lash lifts and lash lift benefits sections. Help them decide what’s best for their lifestyle.
Why Instagram Drives Lash Trends
Visual Platforms Influence Buying Behavior
Instagram is the beauty industry’s runway. With one swipe, clients see what’s trending and decide what they want.
Staying Ahead as a Lash Artist
Always engage with hashtags like #lashes and #salon-marketing to stay ahead. Promote new styles and incorporate daily routine content that includes lash care and trends.
Conclusion
Instagram is more than a trend incubator—it’s a business catalyst. These 8 lash styles are no longer fleeting internet moments; they’ve secured their place in beauty salons across the globe. Whether you’re updating your lash menu or marketing your salon, embracing these Instagram-born trends is the smartest move you can make in 2025.
FAQs
1. How do I know which Instagram lash trend suits me?
Try a consultation! A pro lash tech can guide you based on your face shape, eye size, and lifestyle.
2. Are Instagram lash trends safe for natural lashes?
Yes—when applied by certified technicians using quality products. Look for stylists who focus on lash health.
3. What lash trend lasts the longest?
Hybrid lashes and lash lifts with tinting offer solid retention while staying stylish.
4. Can I combine more than one lash trend?
Absolutely! Many salons customize sets using a mix of techniques—talk to your artist.
5. Are lash lifts better than lash extensions?
It depends on your look and maintenance preference. Visit our lash lift page for more.
6. What’s the most low-maintenance lash trend?
Lash lifts with tinting require the least upkeep but still give a glam touch.
7. Where can I learn more about keeping my lashes healthy?
Check out our full lash care guide for expert tips and product suggestions.